This paper analyzed the Chinese traditional culture elements in packaging design, the application of respectivelyfrom graphics, colors, materials and traditional elements such as text, briefly discusses the advantages of traditional culture elements in packaging design and incomparable congenital conditions. This paper enumerates the traditional elements in the packaging design of successful cases, and analysed, and it also puts forward how to correctly understand and absorb the traditional elements and make it better used inmodern packaging design, and finally summed up the Chinese traditional elements in modern packaging designhas far-reaching practical significance.求采纳